Love was in the cards.
In February 2026, Tarot by Alexis brought private tarot readings to Intimissimi's Galentine's Day collection launch at The Plaza Hotel in New York City, where the Presidential Suite was transformed into the ultimate Galentine's slumber party for a group of NYC influencers.
Inspired by Intimissimi's campaign message, “Fall in love with the way it feels,” the tarot experience was designed around feeling confident, comfortable and completely yourself.
Fall in Love With the Way It Feels
For this event, the readings stayed intentionally open.
Guests could ask the cards about whatever was most present for them, from love and relationships to career, creativity and what was coming next, giving every woman a reading that felt genuinely personal.
At the end of each reading, Alexis pulled one final card with a question designed specifically around the Intimissimi campaign:
How can you call in more confidence?
The meaning changed with every card.
A Page of Cups, for example, might invite someone to find confidence through creativity, curiosity and self-expression. Another card might point toward taking action, trusting your intuition, setting a boundary or allowing yourself to be seen.
It created a natural connection between tarot and Intimissimi's larger message: how you feel can change how you show up.
Tarot With Your Best Friends
Rather than experiencing the readings one at a time, guests naturally started coming over in groups of two or three, sitting together and listening to one another's cards.
It turned the readings into something more social: part guidance, part conversation and part Galentine's bonding session.
Friends reacted to each other's cards, compared readings and got to experience those “wait, that's so you” moments together.
For a slumber party built around friendship, it couldn't have felt more fitting.
A Galentine's Slumber Party at The Plaza
For the celebration, the Presidential Suite at The Plaza Hotel was transformed into an Intimissimi sleepover in the middle of New York City.
The suite was filled with Intimissimi lingerie, robes and slippers, alongside snacks, caviar, bracelet making, private tarot readings and a movie.
The result felt intimate and elevated at the same time: less like a traditional product launch and more like being invited to the ultimate sleepover with your closest friends.
Tarot fit naturally into that environment, giving guests a moment to connect not only with the cards, but with each other.
From the Intimissimi Team
“First of all THANK YOU so so much for everything, our team and all the guests couldn't stop talking about how great you were <3”
— Intimissimi Event Team
Custom Tarot for Fashion Events & Private Parties
Tarot by Alexis creates custom tarot experiences for fashion events, influencer events, brand activations, product and collection launches, corporate events and private parties in New York City and beyond.
Readings can be adapted around the creative concept of an event while still giving guests the freedom to ask about what's actually happening in their lives.
And the format doesn't always have to be one-on-one. Depending on the event, guests can experience tarot individually, with a friend or in small groups, making it equally suited to an intimate dinner, influencer event, fashion launch, birthday, bachelorette or private party.
Looking for a Tarot Reader for Your NYC Event?
Whether you're planning a fashion or beauty event, influencer experience, brand activation, corporate event, Galentine's celebration or private party, Tarot by Alexis creates modern tarot experiences designed around your guests and the energy of the occasion.
Based in New York City and available for select events beyond NYC.
Event Tarot FAQs
Can tarot readings be customized around an event or campaign theme?
Yes. The reading format can be developed around the creative concept without making every guest's experience identical. For Intimissimi's Galentine's Day event, guests could ask the cards about any area of their lives before ending with a custom confidence card inspired by the campaign's focus on how Intimissimi makes you feel.
Can friends get tarot readings together at a private party?
Absolutely. Tarot readings can be experienced individually or in small groups depending on the event. At Intimissimi's Galentine's celebration, guests often sat down in groups of two or three, turning the readings into a fun, shared experience among friends.
Can I hire Tarot by Alexis for a fashion, influencer or private event in NYC?
Yes. Tarot by Alexis is based in New York City and provides tarot readings for fashion and beauty events, influencer events, brand activations, corporate events, private parties, birthdays, bachelorettes and other celebrations, with select travel available.